The home energy management (HEM) market has struggled to gain traction in recent years, particularly from a utility standpoint. HEM systems have picked up momentum since early 2012, however, as non-utility stakeholders have moved in and started to lay the groundwork for growth. According to a new leaderboard report from Navigant Research, Opower currently leads the HEM market in terms of strategy and execution.
“Companies like ADT, Verizon, Comcast, and AT&T in the United States have added energy management as an optional package that can be bundled with home security, automation or Internet service, even as big-box retailers, such as Lowe’s and Home Depot, have expanded into energy management products,” said Neil Strother, senior research analyst with Navigant Research. “As this market grows, software platforms and analytics will play an important role in how customers interact with hardware and applications, such as utility demand response or energy efficiency programs that enable them to be more efficient users of energy and to lower their bills.”
Opower, which has developed a suite of technology solutions that resonate with utility goals to engage residential customers and help them reach their goals of becoming more energy efficient, emerged as the sole leader in Navigant’s report. In addition, Opower was able to extend its products to clients in Europe, and a recent deal in Japan with TEPCO gives it a foothold in the Asia Pacific region. Among a competitive cluster of companies ranked as contenders, Aclara, AlertMe and Silver Spring Networks have established themselves as potential vendors that could challenge the leader category in coming years.
The report, “Navigant Research Leaderboard Report: Home Energy Management,” examines the strategy and execution of 16 companies that offer HEM software solutions and rates them on 12 criteria. Using Navigant Research’s proprietary leaderboard methodology, vendors are profiled, rated, and ranked with the goal of providing industry participants with an objective assessment of these companies’ relative strengths and weaknesses in the global HEM market. Opower scored highest for its ability to offer an innovative suite of solutions to utilities and consumers that help them more efficiently manage energy use. Eleven others are ranked as contenders, two are challengers, and two are followers. An executive summary of the report is available for free download on the Navigant Research website.